Deepen your knowledge
Learn more about win-loss and churn-renewal analysis, best practices for a customer research program, and the value of candid customer insights
Learning from Churn and How CSMs Can Become Better Investigative Journalists
Having a curious mindset is a great strength for CSMs, and a valuable way to deploy it is by talking to churned customers. Listen to Natasha Narayan in conversation with Adam Joseph of Gainsight's GameChanger Podcast about the value of customer conversations and how to elicit candid insights.
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